Dates:
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Monday 27th - Wed 29th September
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FULL |
The Lovegrove Workshop Level Rating.
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Beginner
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Advanced
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What is a 3 Day Weddings Workshop?
Here at Lovegrove Consulting, we listen to our customers, and so have created an essential 3-day training programme. This amazing new workshop event, run by Damien, Julie and Marko, will combine tuition on how to shoot weddings, the business of wedding photography and how to master the post production editing process. This unique Lovegrove event aims to be the complete training package for photographers of all levels.
Day One - Monday 27th September
Shooting Weddings Workshop
Learn how to plan and shoot a wedding, including the preparations at
the start
of the day, to getting to grips with flash when it's darker.
Learn the tips and tricks of
making wonderful pictures at every stage of a wedding.
You will learn new technical shooting skills and you will
receive hands-on
instruction about finding and controlling ambient light,
plus mixing
ambient light with off camera TTL flash.
You
will also learn how to interact with a wedding couple and
generate a
creative flow allowing you to 'see' pictures where you may
think none
exist.
• 8 delegates, split into two groups of 4.
• A 'real' couple to pose for the shoot.
• The engaging teaching styles of Damien & Julie Lovegrove.
• and Marko Nurminen, our in-house Lovegrove editing expert.
What you will have at the end of the day to take
away:
1.
Whatever the weather we will be producing portfolio images
that you can
use right away, on your website, in brochures or on your
studio walls.
The two models will be a 'real' married couple who will be
patient with
us.
2. You will have a new repertoire
of images you can shoot, and above all, access to
professional image
making skills that have a high repeatable value. You will
have the edge
over your competition and you will feel renewed excitement
for wedding
photography.
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Day Two - Tuesday 28th September
The Business of Weddings Workshop
A full, tips of the trade packed one-day seminar from Damien
Lovegrove. Subjects covered include marketing,
product,
sales, finance, and customer care. A high value presentation
packed
with useful information from one of the top earning wedding
photographers in the U.K. Damien and Julie have
photographed over 350
weddings, and average sales have been in excess
of £7,500.
This day will be opened up to photographers not attending the full 3 days.
What you will learn:
Marketing:
• Where and how to market your services.
• Who to trade with.
• When to
mention price.
• How much to spend, and how to monitor it’s
effectiveness.
• Review of adverts and why they work.
• Wedding shows and
marketing events.
• Building the brand.
Sales:
• Pre-selling techniques that work.
• Sales strategies have changed in the last few years.
Damien will bring you up to date.
Product:
• Image quality, presentation and
personal approach.
• What triggers buying decisions and how to add value
to your product at no cost to you.
• Damien will explain how to sell a
wedding package.
• The pre-booking meeting techniques will be discussed
in fine detail.
Planning your season:
• Select the team you need
to deliver the product.
• Negotiate rates for prints and albums.
• Select
the right tools to maximise your opportunities.
• Plan your photographic
approach.
• Develop your style. Advice and ideas in free flow.
The Viewing Room experience:
• Building the order
• Developing ideas with the client to maximise the use of
the images you have shot.
Finance:
• Cash flow predictions and profit analysis.
• Raising funds to get started.
• Insurance, goal setting and meeting your targets.
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Day Three - Wednesday 29th September
Marko's Wedding Post Production Seminar
An all-in-one easy to understand post-production training day.
This day will give you all the tools necessary to start editing and to
create beautifully edited imagery that your customers will love. This
day will give you an insight into the complete Lovegrove digital
workflow. It will cover all the things that really
matters when processing and colour correcting your images to
get the best out of your files and be super efficient
at the same time. If you are new to raw shooting, or
have limited digital manipulation knowledge then this day
will be an ideal foundation.
This day will also cover using Adobe Photoshop, where you
will learn how to manage
your
files, how to bring your images to life, and how to get
started with Photoshop
actions. If we have time we will also cover how to make
advanced adjustments
like body
reshaping, skin softening, face lifts and perspective
correction. We have a superb dedicated training space to
deliver this vital
knowledge to the delegates ensuring all questions will be
answered and individual delegate needs met.
Forming the building blocks:
You will learn loads of timesaving methods of working
including the basics of colour management, as
well as creating presets. Marko keeps all the
editing
techniques simple, uncomplicated and quick. Even if you have
some
experience you might want to simplify and speed up the
methods you are
using at the moment. The day will use latest Adobe Lightroom
and Adobe Photoshop software, but all techniques are relevant if you
use CS, CS2, CS3 and CS4.
What you will take away
from the day:
Afterwards,
you will also receive all the Lightroom presets and
Photoshop actions used and
demonstrated
on the day. Bring a USB stick if you have one, or otherwise
we can give it to you on our own blank Lovegrove DVDs.
This day will be opened up to photographers not attending the full 3 days.
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More information:
Please bring
along all the kit you would normally use when shooting a
wedding,
including wet weather gear (although we hope it won't be
necessary!) as
of course we all know weddings have to go ahead regardless
of the
weather! Damien and Julie always use a monopod at weddings,
and will be
using them throughout the day. If you don't have one it will
be
worthwhile borrowing or buying one before the course as you
may well
find it frustrating to have movement on your images shot in
low light.
If this is the case, do ensure you have a plate on the
bottom of your
camera to fix it to the monopod! Our advice is "If in doubt -
bring it"
as it would be frustrating to be without something.
More images from some of our latest
workshops can be found in a gallery
here.
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Recommended Kit List:
1.
A DSLR camera with two or three professional lenses covering
17mm to
200mm. When booking your
place please state in 'additional information' what camera
kit you'll
be using (ie Canon/Nikon).
2. One
TTL flash gun with a Sto-Fen or similar diffuser. preferably
with a means of using it off camera. For Nikon
users without a pop up flash, an SU800 will do the job of a
commander or you can use a second Speedlight set up as a
master, and for
Canon
users an STE2 is ideal or a second 500 series Speedlight can
be set up as a master.
3. A bag you can dip in and out of to change lenses as
required.
4. A monopod with a ball and socket head (not a monopod
head), fast lens, or a camera capable of very high ISO.
5. Suitable clothing.
Location:
All three days will be held at: Stonehouse
Court Hotel, Bristol Road,
Stonehouse, Gloucestershire, GL10 3RA
Click here for a map and directions.
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Recommended Accommodation:
Stonehouse Court
Stonehouse Travel Lodge
Whitminster Inn
Timetable:
Mon 27th September - Shooting Weddings Workshop
09:00 Tea/coffee on arrival
11:00 Mid morning tea/coffee
13:00 Buffet lunch
15:30 Afternoon tea/coffee
17:30 Close
Tues 28th September - Business of Weddings
09:00 Tea/coffee on arrival
11:00 Mid morning tea/coffee
13:00 Buffet lunch
15:30 Afternoon tea/coffee
17:30 Close
Wed 29th September - Post Production with Marko
09:00 Tea/coffee on arrival
11:00 Mid morning tea/coffee
13:00 Buffet lunch
15:30 Afternoon tea/coffee
17:30 Close
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